About
The Launch to Lead program is designed for marketing professionals seeking to master Go-to-Market (GTM) strategy development for software products and features. Through a realistic product marketing scenario, participants will learn to build comprehensive GTM plans that encompass target audience identification, positioning and messaging, channel selection, and performance measurement. This program emphasizes the strategic thinking and analytical skills required to successfully bring software innovations to market while balancing creative strategy with data-driven decision making.
You can also join this program via the mobile app. Go to the app
Overview
Group Discussion
This program is connected to a group. You’ll be added once you join the program.
GTM Strategy for Software Success
Public23 Members
