About
This program is designed for intermediate to advanced-level marketers and analysts seeking to master data-driven techniques for analyzing large datasets and identifying key behavioral trends. Through this case study, participants will examine the London Eye’s online ticket purchase funnel, tracking user interactions across different stages to detect drop-off points and conversion inefficiencies. The program focuses on uncovering regional, seasonal, and behavioral patterns using real-world like data. By the end of the program, you’ll be able to interpret large-scale datasets, recognize trends, and derive actionable insights to understand customer behavior and optimize conversion performance.
You can also join this program via the mobile app. Go to the app
Overview
Group Discussion
This program is connected to a group. You’ll be added once you join the program.
